The impact of artificial intelligence on press freedom and the media, at the heart of a UNESCO conference.

May 3 serves to remind governments and states of the need to respect their commitment to press freedom and is also a day of reflection for media professionals on issues related to press freedom and professional ethics. It is also a day of support for the media and commemoration for journalists who have lost their lives in the exercise of their duties.

This year, UNESCO has chosen to focus the commemoration of this symbolic date on a reflection on the decisive influence of artificial intelligence on journalism and the media. This event will be organized under the theme: Informing in a New World – The Impact of Artificial Intelligence on Press Freedom and the Media.

Speakers will also delve into the complex issues of using artificial intelligence, bringing together journalists, public policymakers, media professionals, and civil society actors, to ensure that artificial intelligence contributes to the strengthening – and not the erosion – of press freedom and democratic values.

Indeed, while AI facilitates tasks in the media landscape by providing tools that enhance investigative journalism, facilitate content creation, and support fact-checking, it unfortunately also opens the way to new challenges such as the proliferation of AI-generated disinformation and misinformation, deepfake technologies, and increased surveillance risks targeting journalists. The use of such dishonest practices also raises concerns about the viability of the sector.

While calling for the defense of journalism & democracy, UNESCO reminds us that today, more than ever, we need facts.